Duygu Tatar has been appointed Group Tourism Director of Brand and Marketing Communications at Gürok Group, which owns the JOALI portfolio.
Tatar, who currently serves as Senior Cluster Director of Marketing Communications at JOALI, will take on additional responsibility for overseeing brand and marketing communications strategies across the group’s tourism brands. These include JOALI, Ali Bey Hotels & Resorts, and BIJAL.
She has more than 15 years of experience in marketing and communications and began her career with LAV, another brand within Gürok Group. Over the years, she has been involved in managing marketing activities for JOALI Maldives and JOALI BEING, contributing to their international positioning within the luxury hospitality sector.
Her work has included involvement in brand development and communications, as well as contributions to the design and promotion of dining concepts within the resorts. During her tenure, the JOALI properties have received recognition in various international travel listings.
The appointment reflects an expansion of her role within the organisation, with a broader remit across Gürok Group’s tourism portfolio.
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