AVIAREPS is a recently appointed PR representative for the South Korean market. They were appointed by Maldives Marketing and Public Relations Corporation (MMPRC) in order to promote Maldives as the most preferred island destination in the world and to establish a bigger outreach to the media with the latest destination news and information to the travel trade with the most updated travel guidelines.
Established in 2004, AVIAREPS Korea specializes in integrated marketing/public relations and consultancy for international organizations aiming to grow business in Korea. As the leading marketing and PR agency with a team of local experts, AVIAREPS Korea offers full-scale marketing and sales services by optimizing the best solutions and practices of marketing, public relations, market analysis, digital promotion, branding & content creation, trade mission coordination, and exhibition & event management.
In an effort to inspire travelers from South Korea to keep dreaming about the destination, MMPRC has planned several activities with AVIAREPS for the year. Currently, online ads through social media are carried out simultaneously with the “Rediscover Maldives” campaign. An online promotion with honeymoon agents has been implemented to entice honeymooners, as Maldives is one of the most preferred honeymoon destinations in the world. Additionally, an outdoor advertising campaign via OOH bus ads is also in place.
As for upcoming activities for the rest of the year, the Rediscover Maldives campaign will be promoted with AB-ROAD Magazine and Nat Geo Traveler.